Living with a purpose to empower people and bring convenience in their lifestyle using mobile & technology. Syed Abdul Basit is a Product Marketing expert with a decade experience in designing, developing, managing and scaling innovative technology products, services and ventures. He was awarded as “Product Champion” for Nokia Life and played a key role in launching three value-added services for Ufone Pakistan, i.e. Background Music & Live Cricket Commentary, Collect Call, and Notify Me. He has also conducted Hackathons with 300 Developers to publish more than 350+ apps for Nokia & Microsoft within a month. Spearheaded more than 35 mobile apps for B2B & B2C market and mentored 50+ startups across Pakistan. He is the Founder of VISIONi Ventures that help startups, incubators, business schools, and corporate innovation labs to turn their ideas into commercial viable products by providing a right business model and go-to-market strategy. He has also facilitated INJAZ Pakistan as Lead Trainer to conduct ‘Entrepreneurship Master Class’ and ‘Company Program’ workshops. Previously, he worked with Microsoft Innovation Center Pre-Accelerator 2015 as Program Advisor & Startup Mentor; guided young entrepreneurs and conducted sessions on sales, marketing, financing and elevator pitch. He has conducted multiple workshops, seminars, training sessions on Lean Startup, Design Thinking, Corporate Innovation, Leadership, Marketing, Career Counseling, Resume Writing and Interview Skills, etc. Also delivered sessions as a Keynote Speaker on ‘Future of Engineering & Technology’ and “Developing an Entrepreneurial Mindset & Framework to solve Grand Challenges” in business schools. He has been teaching Entrepreneurship, Technological Innovation & Strategy, Project Management, Services Marketing, and Telecom Management as an Adjunct Faculty at Institute of Business Management and PAF-KIET. He holds a Bachelors degree in Telecommunications Engineering and MBA in Marketing.